Promises a guaranteed result
Guaranteed pain relief in just 7 days
A guaranteed outcome within a fixed time can't be assured for every patient. The guidelines list “guaranteed cures” among the claims doctors must not make, and bar creating unrealistic expectations.
Clauses
8.1(iii)No achievements, success rates, patient counts or claims like "Guaranteed cure", "Best doctor", "100% success"— show clause text
Clause 8.1(iii) · verbatim
Shall not advertise either personal achievements or professional success rates or number of patients treated with illustrative assertions such as "Guaranteed cures", "Best doctors", "No.1 Specialist", "100% success", "painless treatment", "Miracle treatment", "Exclusive cure" or any other unverifiable or exaggerated claims by whatsoever name called.
Read it in the full guidelines8.1(vi)No unrealistic expectations, misrepresented outcomes, concealed risks, unproven or secret remedies— show clause text
Clause 8.1(vi) · verbatim
Shall not publish any statement that creates unrealistic expectations, misrepresents treatment outcomes, conceals risks, promote unproven therapies, secret remedy or treatment whose composition, scientific basis, safety or efficacy is not adequately established or which is otherwise prohibited under applicable law.
Read it in the full guidelines
Suggested fix
Consultations for knee pain, sports injuries and joint conditions.
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